Australia's peak industry body for the oil and gas sector APPEA embarked on an awareness campaign Bright-r, highlighting the role of natural gas in everyday lives. Brighter is all about natural gas and how we use it every day, so we created a food series with leading chefs to engage audiences with the benefits of cooking with natural gas.
The idea for The Chef's Secret is sharing the top 8 most-searched online recipes, with tips from the experts on their secrets to success. We cast chef Adrian Richardson from La Luna and celebrity chef and nutritionist Georgia Barnes to share their secrets to the perfect steak, crispy skinned salmon and other family favourites - all cooked with gas.
Episodes are hosted on the bright-r website with a series cookbook to download. https://bright-r.com.au/the-chefs-secret-every-episode/
Across the 2 seasons of The Chef's Secret, so far we've attracted over 1-million audience views watching approx. 600,000 minutes of wonderful gas cooking, all on the Bright-r website.